Portfolio
We've partnered with South Carolina's most recognized businesses to build memorable brands. From concepts to campaigns, the work speaks for itself.
Creative, Public Relations, Strategic Planning, Traditional Media, Travel & Tourism
Vietnam Exhibit Campaign
A Powerful Story. A Statewide Campaign.
When the SC Confederate Relic Room & Military Museum opened A War With No Front Lines: SC in the Vietnam War, 1965–1973 in November 2022, ADCO got to work making sure South Carolinians knew about it — and kept knowing about it. For four years, we have marketed this powerful exhibit across South Carolina and into North Carolina through a comprehensive, multi-channel campaign including billboards, statewide newspaper and magazine advertising, rack cards and brochures distributed at rest stops and visitors centers, and lamp post banners that have graced the streets of downtown Columbia. From the highway to the history books, every piece of this campaign was designed to honor the exhibit’s weight and draw visitors in to experience a chapter of South Carolina’s history that deserves to be seen.
