Category Archives: Media
Is Facebook the right model for younger consumers?
As Facebook moves toward its historic IPO, it’s time to take stock, if you’ll forgive the pun. What is Facebook, really? Is it where the young and hip conduct their entire commercial as well as social lives? Or is it … Continue reading
Joel Sawyer joins forces with Wesley Donehue
Joel Sawyer, ex-press secretary to Mark Sanford and until recently the public face of the Huntsman campaign in SC, has a new gig: Columbia, SC – February 6, 2012 – Two of South Carolina’s top up-and-coming political and communications talents are … Continue reading
Smoking prevention: There’s graphic, and then there’s graphic
The University of South Carolina just put out this release: Up in smoke: Research shows graphic images can deter smokers They say a picture is worth a thousand words, but its worth might just be measurable in terms of lives, … Continue reading
Liberals like to laugh; conservatives dig cars (but here’s the kicker: both are big fans of PBS)
That, at least, is one conclusion to be drawn from research by Experian Simmons that supposedly delineates the TV preferences of “liberal Democrats” and “conservative Republicans.” You can see the top 25 of each here, but keeping it short, here are the … Continue reading
Sending more email but enjoying it less?
Brought to our attention by the Center for Media Research: Email Delivery Up, Open Down According to the Harte-Hanks Postfuture Index 2009-2010, email open rates declined to an average of 17% last year, down from 26% in 2009. The report … Continue reading
Big-eyed mutt seeks home; will love you forever for food
Samuel Tenenbaum has a VERY soft heart for critters, and occasionally sends out pics of strays seeking a home. He and Inez have taken in quite a few themselves over the years, with their menagerie often numbering in the double … Continue reading
Helping Harvest Hope feed the hungry in our communities
ADCO is honored to be helping Harvest Hope Food Bank get out the word on its urgent need for operating funds so it can keep feeding the hungry in 22 South Carolina counties. Harvest Hope CEO Denise Holland issued the … Continue reading
RSA Animate: Have you seen any of these very cool videos?
You probably have, since this one has already been watched 1,644,717 times. But in case you haven’t, do watch. And then watch some of the other “RSA Animate” vids. Wonderful, thought-provoking content presented in a highly engaging, multimedia format. Can’t … Continue reading
Which Super Bowl ads are worth watching Monday morning?
Some of the conversation at the start of this morning’s traffic meeting was about the Super Bowl ads. I missed part of the exchange on account of going down the hall to get more coffee, but I also felt a … Continue reading
Hats off to GM for an effective “thank you”
Gotta hand it to the folks at GM. This ad, which I first saw during the Macy’s Thanksgiving Day Parade, is a grabber. It works really well. The part that really pulled me in and kept me watching long enough … Continue reading