Category Archives: Creative
Thanks, Mayor Steve! And Merry Merry to you, too!
Just in time for Christmas, we got this great direct message from Columbia Mayor Steve Benjamin via Twitter: Hope the folks at ADCO are happy to see “Famously Hot” everywhere. Good work that I think will pay dividends for years … Continue reading
Smoking prevention: There’s graphic, and then there’s graphic
The University of South Carolina just put out this release: Up in smoke: Research shows graphic images can deter smokers They say a picture is worth a thousand words, but its worth might just be measurable in terms of lives, … Continue reading
Talk about acceptance by ALL demographic groups…
We much appreciate the two shout-outs we got from Kelly Barbrey Wednesday at the Hospitality Hotspotters meeting, giving us credit for helping the community come up with the “Famously Hot” campaign. We’ve been greatly gratified by the wide acceptance the … Continue reading
‘Famously Hot’ getting famous-er all the time
And now we can celebrate the wide acceptance of the campaign (which was created by guess who) at the official Famously Hot New Year’s Eve party: Get excited because this New Year’s Eve, the biggest, most exciting event in the … Continue reading
Even the big guys stumble sometimes
On Monday, the Riley Institute’s Diversity Leaders Initiative class in Charleston contemplated the above, short-lived, Intel print ad. The class is filled with experienced South Carolinians who have seen a lot, but their minds were fairly boggled by this. See … Continue reading
This seems familiar, but it’s NOT US — not by a long shot
Check out this hilarious depiction of a traditional agency trying to put out its first Tweet. If you’ve worked at an agency — any agency other than this one, of course — this may seem familiar. By the way, that … Continue reading
RSA Animate: Have you seen any of these very cool videos?
You probably have, since this one has already been watched 1,644,717 times. But in case you haven’t, do watch. And then watch some of the other “RSA Animate” vids. Wonderful, thought-provoking content presented in a highly engaging, multimedia format. Can’t … Continue reading
Which Super Bowl ads are worth watching Monday morning?
Some of the conversation at the start of this morning’s traffic meeting was about the Super Bowl ads. I missed part of the exchange on account of going down the hall to get more coffee, but I also felt a … Continue reading
“It’s more car than electric:” GM tagline apologizes for innovation
I keep hearing Chevy’s tagline for promoting the new Volt on the radio: “It’s more car than electric” And every time, I am deeply underwhelmed with GM’s lack of enthusiasm for its new product. What ad wizard decided to say, in … Continue reading
Starbucks fouls up its perfectly good logo
The smell of the shop is just as inviting, the coffee itself just as reliably rewarding. Yet, all is not well in Starbucks land. They’re changing the logo. I didn’t like the sound of that when I first saw the … Continue reading